Solution Tree
Associate Marketing Manager - Events
🇺🇸 Remote - Bloomington, IN
🕑 Full-Time
💰 TBD
💻 Marketing
🗓️ February 19th, 2025
Edtech.com's Summary
Solution Tree is hiring an Associate Marketing Manager - Events. This role focuses on strategic marketing campaigns for Solution Tree's events, involving collaboration with internal and external teams to ensure effective marketing efforts and event coordination. The position also includes responsibilities such as managing event logistics, building measurement plans, and driving event attendance.
Highlights
Highlights
- Development and execution of strategic marketing campaigns for events.
- Management of event logistics and coordination with stakeholders.
- Proficiency in Microsoft Office, project management software, and Google Analytics required.
- BA degree required, with a preference for marketing, publishing, or business.
- 2-5 years of marketing experience necessary.
- Competitive pay with benefits, including medical, dental, and vision insurance, 401k, paid time off.
- Full-time remote position with flexible work hours.
- Engagement in high-impact marketing initiatives with executive exposure.
Associate Marketing Manager - Events Full Description
THIS IS A REMOTE ROLE
About Us:
Solution Tree delivers comprehensive professional development to schools and districts around the world. We empower K–12 educators to raise student achievement through a wide range of services and products including educator conferences, customized district solutions for long-term professional development, books, videos, and online courses. Our headquarters is located in beautiful downtown Bloomington, Indiana, home of Indiana University and some of the best cultural, educational, and natural resources in the area. When you join Solution Tree, you join a highly regarded team that is dedicated to providing quality and excellence in professional development. Guided by our mission, vision, and values, our team is united under one goal – to transform education worldwide to ensure learning for all. If you have the passion and skill to help further Solution Tree’s mission, we want to hear from you.
Employees Enjoy
- Innovative, team-oriented environment
- Working with leading voices and rising stars in staff development
- A compensation package that includes competitive pay and benefits such as medical, dental, and vision insurance plans, 401k, paid time off, and more.
- Doing work that matters
Position Summary:
Position: Associate Marketing Manager (AMM), Events
Department: Marketing
As an Associate Marketing Manager for Events, you will play a pivotal role in shaping the future of educational development through strategic marketing campaigns for Solution Tree's events. This role offers the unique opportunity to directly impact our growth and success. You can work remotely, enjoying the flexibility that comes with it, while collaborating with a dynamic team dedicated to ensuring learning for all.
The Associate Marketing Manager, Events will support Events monitoring and supporting individual strategy and campaigns for Solution Tree events. This includes strategic efforts to drive event attendance, helping manage event logistics and collaborating with internal and external stakeholders to ensure fully informed, aligned marketing efforts. This role will also help build and maintain measurement plans for events.
This is a high impact role with direct exposure to executive leadership.
The Associate Marketing Manager, Events will support Events monitoring and supporting individual strategy and campaigns for Solution Tree events. This includes strategic efforts to drive event attendance, helping manage event logistics and collaborating with internal and external stakeholders to ensure fully informed, aligned marketing efforts. This role will also help build and maintain measurement plans for events.
This is a high impact role with direct exposure to executive leadership.
Summary of Essential Job Functions
Primary Duties:
- Proactively creates guiding tools and documents that describe the strategy and campaigns to align efforts internally and externally
- Assists with the execution of product marketing pieces to ensure timely, strategic, and effective delivery
- Works alongside Marketing Manager to purchase relevant media (ads, lists, etc.) needed to support campaigns, while staying within budgets
- Tracks and analyzes product sales data on an ongoing basis; reports results to the Marketing Manager and Marketing team; adjusts campaigns as needed to ensure results
- Collects artifacts and feedback on completed campaigns to aid future planning and budgeting
- Ownership of the Marketing calendar/internal project tracker
- Collaborates with our on-site events operations team, and Marketing Managers, to ensure packing lists, materials, and slides are finalized prior to event launch.
- Input requests into project management software (i.e. Workfront)
- Creation of marketing collateral including info (sell) sheets, print and digital ads, catalog development, email, etc.
- Assist in driving event registrations through organic and paid social media
- Report preparation and other marketing and advertising initiatives as assigned
Responsibilities:
Interpersonal Relationships (contacts inside/outside company)
- Communicates campaign status and needs with Marketing Managers
- Communicates campaign needs and project specifications with Creative Services/Design Team
- Communicates website, email, and social media campaign needs with Web, Design, and MarComm teams
- Invites campaign input and feedback from Sales and other product stakeholder
- Secures appropriate vendor services as needed
Assets/Funds/Information (amount managed/custody of confidential data)
Works with Events Marketing Manager to inform general departmental priorities during annual budgeting.
Decisions and Actions (complexity/latitude/timeliness/impact)
Under guidance from Events Marketing Manager, this person responds to product campaign deficiencies with specific plans executed in a timely fashion. They also share information broadly and proactively across the company to mobilize campaign engagement from a wide spectrum of stakeholders.
All other duties as assigned.
Competencies
- Technical Capacity
- Orientation to Detail
- Self Starter
- Time Management
- Thoroughness
- Collaboration
- Organizational Skills
- Communication Proficiency
- Ingenuity/Creative thinking
Required Education and Experience
- BA required; degree in marketing, publishing, or business preferred
- 2-5 years of experience in a marketing position
- Proficiency in Microsoft Office, particularly Excel
- Superior communication, collaboration, and organization skills
- Knowledge of data monitoring and reporting
- Ability to learn and use project management software
- Familiarity with Google Analytics, social media organic and paid ads.
- Thinks strategically and helps to execute effective, creative, informed campaigns that accomplish revenue goals
- Shows resourcefulness in identifying interventions and supports for struggling products
- Proactively suggests systems to organize information and workflow to execute campaigns
- Forges strong partnerships with internal and external stakeholders
- Takes initiative to analyze and present data to others to build support and demonstrate results
- Shows patience, flexibility, and resourcefulness in communicating and resolving issues with others
- Ability to prioritize
- An appropriate sense of urgency with deadlines and communications
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms. Moderate noise (examples: business office with computers and printers, light traffic).
Travel:
Some travel required [quarterly department meetings, annual employee retreat, and occasional events]
Position Type:
This is a full-time remote position. Days and hours are typically Monday through Friday, 8:00am to 5:00pm.
Remote Work Environment and Personal Obligation Management
As a remote-first company, we are committed to providing our team members with the flexibility to work from anywhere. However, to maintain our standards of excellence and ensure uninterrupted productivity, we have specific expectations regarding the remote work environment.
Dedicated Workspace: Employees are expected to establish a dedicated, quiet workspace that is free of distractions. This environment should be conducive to professional activities and mirror the focus and privacy one would expect in an in-office setting.
Personal Obligations: While we recognize the challenges of balancing professional responsibilities with personal obligations, including childcare, we rely on our team members to manage these aspects effectively during work hours. It is essential that personal obligations do not impede work commitments. Employees are responsible for arranging appropriate care or support to ensure they can dedicate their full attention to their work tasks without interruption.
We believe these practices are key to fostering a productive and respectful remote working culture, where every team member can contribute their best work. We evaluate candidates based on a holistic view of their qualifications, including but not limited to their skills, experience, and education. Our goal is to offer a competitive compensation package that reflects the value we believe each employee brings to our team. The final salary for the position will be determined after a thorough evaluation of the successful candidate's relevant qualifications in relation to our compensation structure, which is designed to reward contributions and performance.
Our Company's Rooted Commitment to Attractive Benefits
- Annual Raises
- Employee Discounts
- Paid Vacation and Holidays (including generous personal time to celebrate holidays not listed on the company calendar)
- Competitive Bonus Structures
- Employee Assistance Program (EAP)
- 401k Retirement Plan with Employer match
- Health Insurance Plans (medical, dental, vision)
- HSA and Flexible Spending Accounts (ie. childcare and many more)
- Employer-paid Short-Term Disability (STD) and Basic Life Insurance.
- Optional Long-Term Disability (LTD) and additional coverage for Life and AD&D
- Compliance with FMLA and state-specific leave laws for necessary time off
Request for Reasonable Accommodation:
If you need a reasonable accommodation to fulfill an application due to a recognized disability under applicable law, kindly email HumanResources@SolutionTree.com. Please be aware that this email is intended solely for responding to specific requests for assistance related to completing the application as an accommodation for a disability. Other inquiries will not be addressed.
Disclaimers:
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
Solution Tree is an Affirmative Action - Equal Employment Opportunity Employer.
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