Edtech.com's Summary

Presence is hiring a Copywriter. The role involves developing and refining brand strategies and crafting engaging content across various platforms, including websites, marketing materials, and email campaigns. The Copywriter will also create SEO-optimized ad copy and manage multiple deliverables while maintaining focus on brand voice and strategy.

Highlights

Develop and refine brand strategies, positioning, and voice for products and services.
Craft engaging content for platforms like websites, emails, and events.
Create on-brand ad copy optimized for SEO and conversion.
Proven experience with Google Workspace; ClickUp and Figma are a plus.
Minimum 6 years of brand strategy and copywriting experience required.
Salary range: $85,000.00-$90,000.00.
Comprehensive medical coverage including dental and vision.
Flexible PTO and 11 company-paid holidays.
Eligibility for a home office stipend and equity plan participation.

Copywriter Full Description

About Presence

Presence is a leading provider of teletherapy solutions for children with diverse needs. Through our award-winning technology, Presence connects speech-language pathologists, occupational therapists, and behavior and mental health specialists to schools, districts, and organizations nationwide. Our growing network of 2,000+ clinicians has delivered more than 7 million teletherapy sessions to students across 47 states. Presence is backed by Spectrum Equity, TPG’s Rise Fund, and Bain Capital Double Impact.

We are a majority-female company led by Kate Eberle Walker, an education industry leader, working mom, and author of The Good Boss: 9 Ways Every Manager Can Support Women at Work. We are a remote-first workforce. We place a high value on schedule coordination to stay connected with each other when working in different places, and to create opportunities to engage with each other in person as well.

What will you do at Presence?

Do you love the power of words to connect, inspire, and drive change? Are you a storyteller at heart with a knack for turning complex ideas into clear, engaging copy? If so, we'd love to meet you. We're looking for a passionate and driven Copywriter to join our team. You're someone who thrives in a collaborative environment, bringing both creative flair and a strategic mindset to the table. You're a brand champion, committed to upholding and evolving our brand voice and values. As a self-starter who thrives in collaborative environments, you possess a growth mindset and can balance big-picture thinking with day-to-day execution. You're comfortable crafting everything from short, punchy emails to in-depth website and blog content, always with a keen eye for detail and a focus on results. You have ideas and a point of view— and aren’t afraid to fail.

Primary Responsibilities:

Develop and refine brand strategies, positioning, and voice/tone for our products, programs, and services
Craft engaging content for various platforms, including website, marketing materials, email campaigns, video scripts, and events
Create compelling on-brand ad copy, landing pages, and marketing campaign materials that are optimized for SEO and conversion
Stay up to date on product, program, and service information to inform clear and accurate writing
Develop a deep understanding of our customers and write with empathy and insight, showcasing your knowledge of our offerings
Manage multiple short-term and long-term deliverables/timelines effectively
Conduct thorough research to support content development

You’ll thrive here if you have:

A curious and fearless spirit
A creative and analytical side
Solutions, new ideas, and actions
Clear and efficient communication skills
A strong ability to manage your time and work both independently and collaboratively
Pro-level attention to details
The ability to see opportunity amid ambiguity
Humility and a can-do attitude
A great sense of humor: We love to laugh

What we're looking for?

Minimum 6 years of brand strategy and copywriting experience (agency experience a plus)
Exceptional creative and academic/technical writing skills, with expert-level editing and proofreading abilities
Solid understanding of marketing best practices and tactics (e.g. lead gen, sales, and SEO)
Proven experience writing effectively for email, content, events, and website/digital marketing
Demonstrated ability to adapt your writing style and tone to different audiences and platforms
Proficiency with Google Workspace (Docs, Sheets, Slides); experience with ClickUp and Figma a plus
Excellent communication and interpersonal skills, with experience working in fully remote, distributed teams
Experience in SaaS marketplace business models is highly desirable
A compelling portfolio showcasing your best work (required)

What will help you succeed here?

Our team is committed to shared principles of inclusivity. We engage with all stakeholders in a spirit of listening, learning, and broadening our perspectives.
We commit to a growth mindset. We don’t use energy to explain why something can’t be done; we figure out how to make it happen.
We are mission-driven. Our work helps more children with special needs receive the necessary support. We believe that our work is essential, meaningful, and urgent.
We believe in data-driven decision-making, measuring outcomes, and iterative improvement.

What are some of the benefits we offer?

Comprehensive Medical Coverage includes Dental and Vision
Flexible PTO
11 Company Paid Holidays
Benefits Package: including 401K savings plan and access to an Employee Assistance Program.
$500 home office stipend
Paid Life insurance, AD&D., and disability benefits
Paid parental and caregiving leave
Eligibility to apply for a Professional Development Scholarship.
Inclusive Culture: We are intentional about creating a culture that is fun and inclusive.

This role is also eligible to participate in Presence’s equity plan subject to the terms of the applicable plans and policies.

An employee’s starting pay will be determined based on job-related skills, experience, qualifications, and market conditions.

Salary $85,000.00-$90,000.00

Where is this position located?

Presence is headquartered in New York City with our clients located throughout the U.S.
We support remote work from other locations in the US
This role reports to the Creative Director
All employees commit to be available on-camera for our Core Working Hours noon-5 pm EST M-F.

Original Job Description

About Presence

What will you do at Presence?

Do you love the power of words to connect, inspire, and drive change? Are you a storyteller at heart with a knack for turning complex ideas into clear, engaging copy? If so, we'd love to meet you. We're looking for a passionate and driven Copywriter to join our team. You're someone who thrives in a collaborative environment, bringing both creative flair and a strategic mindset to the table. You're a brand champion, committed to upholding and evolving our brand voice and values. As a self-starter who thrives in collaborative environments, you possess a growth mindset and can balance big-picture thinking with day-to-day execution. You're comfortable crafting everything from short, punchy emails to in-depth website and blog content, always with a keen eye for detail and a focus on results. You have ideas and a point of view— and aren’t afraid to fail.

Primary Responsibilities:

Develop and refine brand strategies, positioning, and voice/tone for our products, programs, and services
Craft engaging content for various platforms, including website, marketing materials, email campaigns, video scripts, and events
Create compelling on-brand ad copy, landing pages, and marketing campaign materials that are optimized for SEO and conversion
Stay up to date on product, program, and service information to inform clear and accurate writing
Develop a deep understanding of our customers and write with empathy and insight, showcasing your knowledge of our offerings
Manage multiple short-term and long-term deliverables/timelines effectively
Conduct thorough research to support content development

You’ll thrive here if you have:

A curious and fearless spirit
A creative and analytical side
Solutions, new ideas, and actions
Clear and efficient communication skills
A strong ability to manage your time and work both independently and collaboratively
Pro-level attention to details
The ability to see opportunity amid ambiguity
Humility and a can-do attitude
A great sense of humor: We love to laugh

What we're looking for?

Minimum 6 years of brand strategy and copywriting experience (agency experience a plus)
Exceptional creative and academic/technical writing skills, with expert-level editing and proofreading abilities
Solid understanding of marketing best practices and tactics (e.g. lead gen, sales, and SEO)
Proven experience writing effectively for email, content, events, and website/digital marketing
Demonstrated ability to adapt your writing style and tone to different audiences and platforms
Proficiency with Google Workspace (Docs, Sheets, Slides); experience with ClickUp and Figma a plus
Excellent communication and interpersonal skills, with experience working in fully remote, distributed teams
Experience in SaaS marketplace business models is highly desirable
A compelling portfolio showcasing your best work (required)

What will help you succeed here?

Our team is committed to shared principles of inclusivity. We engage with all stakeholders in a spirit of listening, learning, and broadening our perspectives.
We commit to a growth mindset. We don’t use energy to explain why something can’t be done; we figure out how to make it happen.
We are mission-driven. Our work helps more children with special needs receive the necessary support. We believe that our work is essential, meaningful, and urgent.
We believe in data-driven decision-making, measuring outcomes, and iterative improvement.

What are some of the benefits we offer?

Comprehensive Medical Coverage includes Dental and Vision
Flexible PTO
11 Company Paid Holidays
Benefits Package: including 401K savings plan and access to an Employee Assistance Program.
$500 home office stipend
Paid Life insurance, AD&D., and disability benefits
Paid parental and caregiving leave
Eligibility to apply for a Professional Development Scholarship.
Inclusive Culture: We are intentional about creating a culture that is fun and inclusive.

This role is also eligible to participate in Presence’s equity plan subject to the terms of the applicable plans and policies.

An employee’s starting pay will be determined based on job-related skills, experience, qualifications, and market conditions.

Salary $85,000.00-$90,000.00

Where is this position located?

Presence is headquartered in New York City with our clients located throughout the U.S.
We support remote work from other locations in the US
This role reports to the Creative Director
All employees commit to be available on-camera for our Core Working Hours noon-5 pm EST M-F.

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Copywriter

Edtech.com's Summary

Copywriter Full Description

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