Edtech.com's Summary

Kajabi is hiring a remote-based Lead Copywriter.

Highlights

Develop creative ideas, stories, and messaging connecting with creators and entrepreneurs across various platforms
Lead content development for channels including video, social media, experiential activations, branding, and PR programs
Establish and implement Kajabi's brand voice across all brand touchpoints
Manage complex projects with significant impact while ensuring high creative execution quality
Experience with creating work for recognized brands and understanding of advertising, branding, and storytelling
Requires at least 8 years of copywriting experience and 3 years of leadership in creative projects
Applicants' salary range is $87,750 to $117,000, eligible for equity and bonus
Benefits include medical insurance, 401K match, equity, telecommuting, and wellness perks
Flexibility with telecommuting but requires quarterly in-person collaboration sessions

Lead Copywriter Full Description

Lead Copywriter

About Kajabi

Founded in 2010 in Irvine, California, Kajabi is the leading creator commerce platform, helping creators turn their knowledge, experience, and expertise into sustainable online businesses. With Kajabi's integrated platform, creators have a single ecosystem to build and market their digital products, including online courses, communities, live coaching, and more. Tens of thousands of creators and entrepreneurs rely on Kajabi as the backbone of their business and have collectively earned over $8 billion from over 85 million customers. Learn more about who we are at: www.kajabi.com.

About the role

Kajabi is looking for a Lead Copywriter to join our in-house brand team. The brand team is responsible for elevating Kajabi into an iconic brand that creators and entrepreneurs love and trust.

We are looking for a strong conceptual creative leader with a copywriting background to create multi-platform marketing campaigns and activations across our portfolio of products. You will report to and work alongside our Creative Director to develop and support the team in creating big idea-driven creative. This role requires great conceptual thinking, flawless execution, bold innovation, passion, and optimism. The ideal candidate has deep experience in leading and creating work for the world’s most recognized brands and has a solid understanding of advertising, brand building and storytelling. This is an exciting opportunity to define an innovative brand and make a massive impact as part of a small team.

The impact you will make

Develop big, cut-through ideas, stories, and messaging that connects with our audience of creators and entrepreneurs.
Take ownership of content development and messaging across all channels, including video, social and influencer campaigns, experiential activations, OOH, CRM, branding and logo design, PR programs, and much more.
Establish Kajabi’s voice and lead teams to ensure it is successfully implemented across every brand touchpoint.
Bring great talent to the team and inspire and lead contractors and vendors to create work that aligns with our high creative bar.
Manage highly visible and complex projects that have wide impact across the business.
Set the bar high on creative execution and get there fast without sacrificing quality for speed and effectiveness.
Roll up your sleeves and get into the details, while also knowing when to lead and when to help.
Be a thought leader to stakeholders and collaborators from a brand and messaging standpoint.
Develop a deep understanding of creators’ mindsets, attitudes, behaviors, and needs to inform strong empathetic and strategic executions.
Partner and nurture relationships with cross-functional teams across marketing, product, partnerships, community, and PR.

Attributes for success

At least 8 years of experience as a conceptual copywriter at an agency or in-house creative team working on 360 campaigns, 3+ years leading teams and projects.
A standout portfolio that demonstrates your ability to come up with simple, original ideas and innovative approaches across channels, along with the writing skills and attention to detail to execute superbly in a variety of mediums
Ability to craft everything from clever headlines to cut-through scripts to engaging long-form copy.
A solid understanding of how creativity can achieve business objectives while still meeting and encouraging brand standards and aesthetics.
A proven commitment to hard work and collaboration even when under the pressure of tight deadlines or multiple assignments
Clear and effective written, verbal and visual communication skills.
The optimism to think bigger and the curiosity to dig deeper.
The flexibility to work as part of a team one day, independently the next.
Demonstrated ability to adapt to new ideas, processes and business problems with ease and enthusiasm.

Bonus if you have

Experience working in the creator economy or with creators and entrepreneurs.
Experience working on tech brands, especially software.

Kajabi team benefits package

Company paid premiums for medical, dental and vision insurance for self and family
Company sponsored HSA account
Company 401K, 100% match up-to 6% of employee contributions
Equity
Flexible vacation policy
Telecommuting
Educational Allowances
Fitness incentives package
Company funded mental health resources
Wellness perks

In-Office Requirement Statement

We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
This role will need to be in the office for in-person collaboration quarterly.

At Kajabi we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity and bonus. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

US based Applicants Pay Range

$87,750—$117,000

How To Apply

Sound like a good fit for you? Click apply, below!

Links - Send along any links that best showcase your experience, i.e. your portfolio, LinkedIn, blog posts, other writing samples, etc.

Kajabi LLC is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, disability, age, veteran status, or any other basis protected by applicable law.

Original Job Description

Lead Copywriter

About Kajabi

About the role

Kajabi is looking for a Lead Copywriter to join our in-house brand team. The brand team is responsible for elevating Kajabi into an iconic brand that creators and entrepreneurs love and trust.

The impact you will make

Develop big, cut-through ideas, stories, and messaging that connects with our audience of creators and entrepreneurs.
Take ownership of content development and messaging across all channels, including video, social and influencer campaigns, experiential activations, OOH, CRM, branding and logo design, PR programs, and much more.
Establish Kajabi’s voice and lead teams to ensure it is successfully implemented across every brand touchpoint.
Bring great talent to the team and inspire and lead contractors and vendors to create work that aligns with our high creative bar.
Manage highly visible and complex projects that have wide impact across the business.
Set the bar high on creative execution and get there fast without sacrificing quality for speed and effectiveness.
Roll up your sleeves and get into the details, while also knowing when to lead and when to help.
Be a thought leader to stakeholders and collaborators from a brand and messaging standpoint.
Develop a deep understanding of creators’ mindsets, attitudes, behaviors, and needs to inform strong empathetic and strategic executions.
Partner and nurture relationships with cross-functional teams across marketing, product, partnerships, community, and PR.

Attributes for success

At least 8 years of experience as a conceptual copywriter at an agency or in-house creative team working on 360 campaigns, 3+ years leading teams and projects.
A standout portfolio that demonstrates your ability to come up with simple, original ideas and innovative approaches across channels, along with the writing skills and attention to detail to execute superbly in a variety of mediums
Ability to craft everything from clever headlines to cut-through scripts to engaging long-form copy.
A solid understanding of how creativity can achieve business objectives while still meeting and encouraging brand standards and aesthetics.
A proven commitment to hard work and collaboration even when under the pressure of tight deadlines or multiple assignments
Clear and effective written, verbal and visual communication skills.
The optimism to think bigger and the curiosity to dig deeper.
The flexibility to work as part of a team one day, independently the next.
Demonstrated ability to adapt to new ideas, processes and business problems with ease and enthusiasm.

Bonus if you have

Experience working in the creator economy or with creators and entrepreneurs.
Experience working on tech brands, especially software.

Kajabi team benefits package

Company paid premiums for medical, dental and vision insurance for self and family
Company sponsored HSA account
Company 401K, 100% match up-to 6% of employee contributions
Equity
Flexible vacation policy
Telecommuting
Educational Allowances
Fitness incentives package
Company funded mental health resources
Wellness perks

In-Office Requirement Statement

We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
This role will need to be in the office for in-person collaboration quarterly.

US based Applicants Pay Range

$87,750—$117,000

How To Apply

Sound like a good fit for you? Click apply, below!

Links - Send along any links that best showcase your experience, i.e. your portfolio, LinkedIn, blog posts, other writing samples, etc.

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Lead Copywriter

Edtech.com's Summary

Lead Copywriter Full Description

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