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Western Governors University

Manager, Institutions of Higher Education Sales - Craft Education

🇺🇸 Remote - US

🕑 Full-Time

💰 $97K - $175K

💻 Sales

🗓️ April 30th, 2025

CRM SaaS

Edtech.com's Summary

WGU is hiring a Manager, Institutions of Higher Education Sales. The role involves achieving growth objectives by prospecting enterprise-level customers, closing revenue deals, and refining B2B sales strategies. The manager will target decision-makers to drive sales of the organization’s apprenticeship management platform, data tools, and future products. 

Highlights 
  • Main responsibilities include building a sales strategy, delivering revenue, and mentoring a sales team.
  • Experience in selling SaaS products to enterprise-level customers is required.
  • Compensation ranges from $97,300 to $175,200 annually.
  • Bachelor’s Degree required with 7 years of B2B sales experience.
  • Strong skills in communication, building lead pipelines, and managing teams.
  • Familiarity with solution selling and B2B sales practices.
  • Benefits include bonuses, healthcare options, and flexible paid time off.
  • Background in Ed Tech and Future of Work environments is preferred.

Manager, Institutions of Higher Education Sales - Craft Education Full Description

Manager, Institutions of Higher Education Sales - Craft Education
Home Office
Full time

If you’re passionate about building a better future for individuals, communities, and our country—and you’re committed to working hard to play your part in building that future—consider Craft Education as the next step in your career.
 
Craft Education is on a mission to solve skilled labor shortages by powering work-based learning pathways for all.  
 
At Craft, we’re revolutionizing the apprenticeship degree, combining on-the-job learning with accredited instruction to create innovative educational pathways that accommodate working professionals and meet employer needs.  Our flagship product - Craft Connect - helps organizations administer apprentice degree programs and address mission-critical data and reporting needs.  Through the same platform, Craft is also transforming how on-the-job learning converts into academic credits.
 
Our team of technology, education and workforce professionals also provides technical assistance to organizations looking to launch and manage apprenticeship degree programs.  We are working tirelessly to accelerate the expansion of these programs along with the data infrastructure that underpins them.  
 
If you’re looking to join the work-based learning revolution, we’d love to talk with you.  At Craft, you’ll have the opportunity to solve hard problems in a high-growth startup environment and make a lasting impact on the future of education and workforce development.  We couldn’t be more excited to advance this work as a team of innovative, collaborative and mission-oriented professionals - we hope you’ll consider joining us.

The salary range for this position takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.

At WGU, it is not typical for an individual to be hired at or near the top of the range for their position, and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is: 
 
Pay Range: $97,300.00 - $175,200.00

Job Description
The Manager, Institutions of Higher Education Sales will achieve step-function growth objectives by prospecting enterprise level customers and closing revenue deals. The new Manager IHE Sales will be first in and carry a quota to deliver revenue against the organization’s goals. They will be a strategic partner in building and refining the B2B sales strategy for the organization. They will effectively target decision makers and decision influencers to drive enterprise-level pilots, partnerships, and ultimately sales of the organization’s apprenticeship management platform, data tools, and future products.

Primary Responsibilities
  • Delivers on assigned quota by prospecting and closing annual-recurring-revenue deals of products or services to enterprise level customers.
  • Participates in development and refinement of sales strategy that aligns with the organization’s business objectives and growth goals.
  • Builds a pipeline of qualified leads, maintaining accountability via CRM Software and other sales operations tools and processes.
  • Builds, leads, and mentors a high-performing sales team, fostering a culture of quality, accountability, and continuous improvement.
  • Continuously optimizes sales strategies based on market feedback and data insights.
  • Contributes to ongoing product development in a collaborative manner by bring back sales insights.
  • Performs other job-related duties as assigned.

This job description includes a general representation of job requirements rather than a comprehensive inventory of all required responsibilities or work activities.  The contents of this document or related job requirements may change at any time with or without notice.

Qualifications
Knowledge, Skills, and Abilities
  • Proven track record of meeting and exceeding quotas when selling software-as-a-service (SaaS) products to sophisticated customers at the enterprise level.
  • Willingness and ability to tackle hands-on work and higher-level strategy.
  • Demonstrated experience building, managing, and converting a pipeline of qualified leads.
  • Knowledge and ability to execute on industry standard ‘solution selling’ procedures and ultimately ‘work’ accounts to drive signed contractual revenue.
  • Knowledge of business-to-business (B2B) sales practices, competitive landscape, and emerging trends.
  • Intellectual curiosity and empathy to become an expert in our products and services and sell offerings that span talent acquisition, corporate Learning & Development (L&D), and data reporting and compliance.
  • ‘Figure it out’ mentality with the ability to thrive in a fast-paced, ambiguous startup environment.
  • Exceptional communication and collaboration skills, with the ability to engage and influence cross-functional teams and senior stakeholders.
  • High level of integrity and professionalism
  • Well versed in partnering with marketing and product teams.
  • Excellent business judgment to drive outcomes.
  • Ability to manage a team and guide professional development of staff members.

Education           
  • Bachelor’s Degree

Experience
  • 7 years of experience in B2B sales, including 3 years of experience carrying quotas and selling SaaS products to enterprise level customers.

Experience in lieu of education
Equivalent relevant experience performing the essential functions of this job may substitute for education degree requirements.  Generally, equivalent relevant experience is defined as 1 year of experience for 1 year of education and is the discretion of the hiring manager.

Preferred Qualifications
  • Background in sales of software platforms used by employees for upskilling, L&D.
  • Background in sales of software that manages data and compliance reporting.
  • Background in sales to governmental agencies (e.g., State Departments of Education or Labor).
  • Experience in startup environments, especially Ed Tech and Future of Work.

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Position & Application Details
Full-Time Regular Positions (classified as regular and working 40 standard weekly hours): This is a full-time, regular position (classified for 40 standard weekly hours) that is eligible for bonuses; medical, dental, vision, telehealth and mental healthcare; health savings account and flexible spending account; basic and voluntary life insurance; disability coverage; accident, critical illness and hospital indemnity supplemental coverages; legal and identity theft coverage; retirement savings plan; wellbeing program; discounted WGU tuition; and flexible paid time off for rest and relaxation with no need for accrual, flexible paid sick time with no need for accrual, 11 paid holidays, and other paid leaves, including up to 12 weeks of parental leave.

How to Apply: If interested, an application will need to be submitted online. Internal WGU employees will need to apply through the internal job board in Workday.

Additional Information
Disclaimer: The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. 

Accommodations: Applicants with disabilities who require assistance or accommodation during the application or interview process should contact our Talent Acquisition team at recruiting@wgu.edu.

Equal Employment Opportunity: All qualified applicants will receive consideration for employment without regard to any protected characteristic as required by law.