Edtech.com's Summary

MathWorks is hiring a Principal Product Marketing Engineer. The role involves leading corporate marketing strategy for FPGA, SoC, and ASIC development tools while working with executive management and cross-functional teams. Responsibilities include crafting market solutions, directing marketing activities, collaborating with sales and engineering teams, serving as a spokesperson, and engaging with enterprise clients. The position requires travel up to 10% domestically.

Highlights

Lead corporate marketing strategy for specific development tools.
Collaborate with cross-functional teams and external vendors.
Direct marketing activities and engage with enterprise clients.
Requires expertise in MATLAB, Simulink, and HDL Coder workflows.
Knowledge of EDA tools from AMD/Xilinx, Intel/Altera, and Cadence.
Ability to assess EDA market opportunities and define product roadmaps.
Master’s degree with 4 years of relevant experience, PhD with 2 years, or Bachelor's with 7 years required.
Potential to telecommute up to 40%.

Principal Product Marketing Engineer Full Description

Principal Product Marketing Engineer

Location: US-MA-Natick

Department: Product Marketing

Job Summary

Lead corporate marketing strategy for AMD/Xilinx and Intel/Altera FPGA, SoC, ASIC development tools based on MATLAB and Simulink. Work with executive management and cross-functional teams to craft hardware and software market solutions for AI, vision, wireless, DSP, and controls applications. Own Long-Term Strategy for AMD/Xilinx and Intel/Altera FPGA, SoC, and ASIC development tools and solutions. Direct marketing activities and collaboration with sales, service and field engineers. Engage with driver accounts for enterprise adoption. Collaborate with EDA vendors such as AMD/Xilinx, Intel/Altera, Microchip, Cadence, Synopsys, and Siemens. Serve as area spokesperson and participate at industry events. May telecommute up to 40%. Position requires travel up to 10% domestic travel based on client needs.

Responsibilities

Qualifications

Minimum Qualifications:

Employer will accept a Master’s degree in Business Administration, Engineering, or a related field and [4] four years of experience in the job offered or in a Principal Product Marketing Engineer -related occupation.

Alternatively, employer will accept a PhD degree in Business Administration, Engineering, or related field and [2] two years of experience or a Bachelor’s degree in Business Administration, Engineering, or related field and [7] seven years of experience.

Position requires demonstrable experience with each of the following:

Ability to assess EDA market opportunities, determining customer use cases and requirements, defining roadmap for EDA products, developing pricing models, and marketing collateral.
Deep knowledge of HDL simulators such as ModelSim and Incisive, and exposure to FPGAs, SoCs, and EDA tools from AMD/Xilinx, Intel/Altera, and Cadence such as Vivado and Quartus.
Hands-on expertise and proven ability to demonstrate MATLAB, Simulink and HDL Coder workflows on AMD/Xilinx, Intel/Altera, and Microchip FPGA & SoC evaluation kits.
Ability to lead cross-functional teams involving technical marketing, sales, and application engineering with focus on annual and long-term strategic success for EDA products.

Original Job Description

Principal Product Marketing Engineer

Location: US-MA-Natick

Department: Product Marketing

Job Summary

Responsibilities

Qualifications

Minimum Qualifications:

Position requires demonstrable experience with each of the following:

Ability to assess EDA market opportunities, determining customer use cases and requirements, defining roadmap for EDA products, developing pricing models, and marketing collateral.
Deep knowledge of HDL simulators such as ModelSim and Incisive, and exposure to FPGAs, SoCs, and EDA tools from AMD/Xilinx, Intel/Altera, and Cadence such as Vivado and Quartus.
Hands-on expertise and proven ability to demonstrate MATLAB, Simulink and HDL Coder workflows on AMD/Xilinx, Intel/Altera, and Microchip FPGA & SoC evaluation kits.
Ability to lead cross-functional teams involving technical marketing, sales, and application engineering with focus on annual and long-term strategic success for EDA products.

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