Marketing and Communications Specialist I/II

🇺🇸 Gainesville, Florida 🕑 Full-Time 💰 TBD 💻 Marketing 🗓️ November 10th, 2026

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Edtech.com's Summary

The University of Florida is hiring a Marketing and Communications Specialist I/II to run marketing, branding, and communications for its semiconductor institute. The specialist produces print, video, podcast, and digital content, writes press releases and newsletter articles, and manages the institute's social media presence. The role also leads conference and trade show marketing and works with the institute director, external agencies, industry partners, and university marketing teams.

Highlights

Lead, plan, and produce content for the institute and its programs, including print materials, images, videos, podcasts, and other digital media.
Write press releases, newsletter articles, and interview-based articles, and work with College MARCOM to distribute official communications through media outlets and external partners.
Plan and carry out the institute's branding and marketing, including serving as marketing lead for the Etch Talent Network platform in partnership with its third-party vendor.
Plan and oversee marketing at conferences, and develop and lead trade shows, technical conference exhibits, and recruiting events.
Oversee the institute's social media platforms, analyze audience trends and data, and coordinate with external agencies on social advertising campaigns for institute events and programs.
Improve online content and marketing analytics with attention to SEO and Google Analytics, and report project outcomes to stakeholders.
Help the institute director and senior marketing staff develop communication strategies, and run public relations campaigns across UF and nationally.
Level I requires a bachelor's degree and two years of relevant experience, while Level II requires a bachelor's degree and four years; associate's degrees with more experience, or an equivalent combination, are accepted.
Preferred experience supervising marketing staff and students, managing external agencies, and using WordPress, MailChimp, the Adobe Suite, and Hootsuite, with Associated Press style knowledge.
Time-limited position based on funding, with salary based on education and experience.